Statistics and tourism watch

In this section:

Tourist Barometer  -  Trends and tourism watch

Tourist Barometer

New! Participate free of charge in improving the knowledge of the tourist clientele of Centre-du-Québec and of Quebec.

To measure the performance and trends of tourism in all regions of Quebec, and thus create uniform and useful indicators for the entire industry:

  • Creation of a statistical portrait of the region ;
  • Analysis of the performance of the tourism region with reliable and uniform indicators in all regions of Quebec;
  • Analysis of visitor behavior, regional and provincial trends.

How are the indicators collected?

  • Part 1 - Automatic aggregation of sectoral performance indicators
  • Part 2 - Visitor Survey

Benefits for tourism businesses:

  • To have new and exclusive information on the tourist clientele (to guide regional and provincial tourism strategies);
  • Get a profile of the region;
  • A personalized report is available for 20 or more responses collected.

Part 2 - Together, let's maximize the collection of visitor information :

  • Posters with QR code displayed in a busy and visible place in each Tourisme Centre-du-Québec member company;
  • Possibility of adding the banner in the post-stay emails sent to the client;
  • Possibility of adding information on the location’s WIFI (captive portal required) ;
  • Add the information to your visitor guides left in the rooms.

Barometer management is coordinated by the Alliance de l'industrie touristique du Québec, the Chaire de Tourisme Transat and the ministère du Tourisme.

Tourisme Centre-du-Québec is responsible for the regional deployment of tourism businesses.

Business Registration: Barometer

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